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Celebrity Babies: Big Hit for Magazine Covers

February 21, 2008

okmagazine.jpg (Long Island, N.Y.) Magazine covers are spilled with cuddly photographs of celebrity moms with their celeb-children or images of about-to-be celebrity moms lately as magazine editors put a premium in capturing Hollywood star’s during and after their pregnancies to usurp the demand of the gossiping public.

Sarah Ivens, editor in chief of OK! Magazine had this to say for the ongoing celebrity trend, “Part of the reason that the demand is so huge — and everyone is so excited about it — is because it’s such a nice antidote to all the other celebrity news that’s going on at the moment, there’s nothing not to love about watching these woman blossom and their bodies change and then having babies. It’s all just such fun, lovely, positive stuff, isn’t it?”

Expectant Hollywood personalities or parents make bundles of cash in signing contracts with high-end magazine companies to award sole distributing rights for images of their babies and on some cases, their pregnancy.

Currently, Jennifer Lopez who and husband Marc Anthony who are pregnant with twins are in serious discussions with People and OK! magazine in a reported $6 Million deal that would grant both publications lone distributorship for images of J.Lo and her babies. Under the agreement, People and OK! mag can also take photographs of Lopez during her pregnancy and as she gives birth.

In 2006, UN spokeswoman Angelina Jolie and husband Brad Pitt allowed sole ownership of images to their child Shiloh to People Magazine after the publishing company conceded over $4 Million dollars in donation to the UN and other charitable institutions in behalf of the couple.

Other celebrities known to have made similar deals to Magazine covers are Christina Aguilera and her son for $1.5 million, pregnant teen sensation Jamie Lynn Spears for $1 million, Julia Roberts and Halle Barry. The motivation for celebrities to sign on contracts with magazine companies does not lie solely on making money but in protecting their privacy as well. By agreeing to give their consent to a single publication sole access in their private lives, they also eliminate the risk of paparazzi attacks as images of them taken by other entities outside of the publishing company which signed them violates publication laws. 

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